Demonstratives: Definitive Treatise on Visual Persuasion - Robert Jason Fowler cover
American Bar Association Casebook Series

All books

Demonstratives: Definitive Treatise on Visual Persuasion - Robert Jason Fowler

ISBN
9781634259514
Publisher
American Bar Association
Condition
$86.99 one-time purchase · 15% restocking fee on returns

Shipping calculated at checkout

Secure checkout

Condition guaranteed or your money back

Product details

Description

Demonstratives: Definitive Treatise on Visual Persuasion Robert Jason Fowler ISBN 9781634259514

This book serves as a comprehensive reference on the theory and practice of creating persuasive and impactful demonstratives. It goes beyond the mechanics of design to explore the strategic use of demonstratives in litigation, addressing critical questions such as when to employ them—and equally important, when to avoid them—what stages of a case benefit most, and how to effectively use still images versus animated graphics.

Within its pages, the book establishes a shared framework for the language of demonstratives, providing clear terminology paired with illustrative examples. This approach not only streamlines communication but also inspires innovative ideas for presenting information visually.

Topics covered include:

  • The purpose and role of demonstratives in litigation

  • The reasoning behind effective visual imagery

  • Using demonstratives at different stages of a case, from pretrial to closing arguments

  • Design principles, including color, formatting, and techniques for visually conveying complex information

  • An index of sample demonstrative designs for reference and inspiration

A practical and strategic guide, this book equips attorneys, trial consultants, and legal professionals with the tools to create demonstratives that clarify, persuade, and make a lasting impression on fact-finders.

Demonstratives: Definitive Treatise on Visual Persuasion Robert Jason Fowler ISBN 9781634259514, 978-1634259514 & 978-16342-59514

Authors
Robert Jason Fowler
Daniel Bender
Pierre E Kressmann