Licensing Intellectual Property Law and Application (Aspen Casebook) 5th ed. Gomulkiewicz, Robert W.

Description

Licensing Intellectual Property: Law & Application is the most popular textbook for teaching the legal underpinnings and the skills of intellectual property licensing, which is one of the core areas of law practice for business and intellectual property lawyers. This book covers: Licensing Transactions for inventions and creative works Contract drafting Intellectual property
Intellectual property is among the most important and interesting areas of law, thanks to its close link to the technological innovation sweeping society. But it is not enough to simply own patents, copyrights, trademarks, and trade secrets—inventors and creators need to put these intellectual property assets to productive use. Licensing is the most important way to do that. Licensing Intellectual Property: Law and Application provides students of varied backgrounds with an understanding of the legal principles and licensing models available to help clients accomplish their business objectives. This book is for courses focusing on the law of licensing and the application of licensing in practice. In particular, the book’s extensive drafting and client counseling exercises provide students the opportunity to develop their skills.
New to the Fifth Edition: Updated material on the intersection between intellectual property licensing and unfair competition Updates on new business models for copyrighted works Updates on laws protecting information and data
Professors and students will benefit from: Accessible to students/teachers of varied backgrounds and levels of expertise Explains business context for licensing: what clients want to accomplish and why Covers why licensing is the predominant transaction model for ideas, information, inventions, and creative works Discusses “headline” topics